Bathing Suit Store 2011

he concern over where toys are made could be just a passing issue. “My sense is that like with every other event that has been similar to this, the furor will wane,” said Sharon DiMinico, founder of Learning Express, a chain of 134 franchised specialty toy stores.
For example, sales dropped 

modest bathing suit  off for Thomas the Tank Engine products after a product recall related to the brand was announced earlier this year. But they’ve already returned to normal levels, DiMinico stated.

Still, Learning Express is taking measures to make sure consumers’ concerns are addressed. The retailer is sending out a letter to all of its vendors asking them where they manufacture other than in China and will disseminate this information to all of its stores and put it on its Website.
The chain is also reevaluating its product mix, and is considering dropping some items. “We’ve been selling Polly Pocket items for years but I’m not quite sure what the consumer response will be to those items now,” DiMinico said. Polly Pocket was one of the lines included in a recent Mattel toy recall.
Conversely, DiMinico pointed out, “products made outside of China could benefit from this.” For example, Habba, which makes building blocks Cheap Nikes and other toys for babies, toddlers and children, is one of the few toy companies still manufacturing in Europe. “I think Habba’s business is going to increase,” DiMinico noted.
Fat Brain Toys, a specialty toy multichannel merchant based in Nebraska posted a toy safety information center on its Website in mid-August, soon after the second big Mattel toy recall. The information center provides links to other sites involved in the testing and certification of toys.
“We’re getting our customers the information and the disclosures that they are looking for,” said Mark Carson, co-founder, Fat Brain Toys. The retailer has also asked its suppliers, including those based in China, to provide a safety statement that Fat Brain Toys will post on its Website.
“Not all toys made in burberry bathing suit   China are bad,” Carson said. This sentiment was echoed by other retailers, who agreed that what consumers and retailers need to look for is if the manufacturing process is being consistently tested by an independent third party.
Fat Brain Toys is also adjusting its search engine marketing and optimization efforts as a result of the recent toy recalls. For example, the  bathing suit store  company is bidding higher to advertise on some keywords based on the fact that there is rising interest in American- and European-made toys. The company is targeting consumers who are “tired of cheap toys” and are looking for quality items, Carson said.